In an effort to bolster the video game industry’s growth and innovation, the UK government has announced the formation of a UK Video Games Council. This council will work closely with the Minister for Creative Industries, Arts and Tourism, Sir Chris Bryant, and is set to convene twice yearly to provide strategic advice on maximizing the economic, cultural, and educational potential of the games industry.

Among the council’s members are notable figures such as Jason Kingsley, CEO of Rebellion, and Nick Button-Brown, Chair of Outright Games. Other representatives hail from various segments of the industry, highlighting a diverse representation.

With the industry generating over $100 billion annually worldwide, which surpasses the combined revenues of film and music sectors, this new council marks a significant recognition from the government.

Key Council Members Include:

• Emily Bailey, CEO of Green-BiT
• Saad Choudri, CEO of Miniclip
• Charu Desodt, Studio Director at Interior/Night
• Kirsty Rigden, CEO at FuturLab
• Dave Gould, Senior Director at Take-Two Interactive
• Chris Van Der Kuyl, Chairman at 4J Studios
• Donna Orlowski, COO at Chucklefish
• Nick Poole, CEO of UKIE
• Tara Saunders, Studio Head at Larian Guildford
• Maria Sayans, CEO of ustwo Games
• Tim Varney, Senior Corporate Counsel at Microsoft
• Dr Richard Wilson, CEO of TIGA

The initiative has stirred optimism regarding the future prospects of the UK video game industry, bringing together various stakeholders to collaboratively enhance its landscape.