
Just days post-announcement of Halo: Campaign Evolved, the U.S. government made headlines by incorporating game imagery in its deportation agenda. This reflects the Trump administration’s ongoing trend of using copyrighted content without permission as propaganda.
Last Saturday, a mock diplomatic message from GameStop hinted at the end of console wars with Halo heading to PlayStation 5. Subsequently, the White House shared an AI creation depicting President Donald Trump as Master Chief, possibly alluding to Trump’s claim of ending multiple wars swiftly.
“Power to the Players”
Link to tweet
The White House’s portrayal of Trump as the iconic video game hero has been labeled embarrassing and indicative of the current political climate, while the administration continues to use social media for unorthodox communications.
Later, the Department of Homeland Security released its own post featuring the message “Destroy the Flood,” linking to ICE recruitment. Such language, which dehumanizes immigrants by comparing them to alien threats, recalls some of the darkest periods in history.
Critics anticipated that Microsoft would respond to this usage of its intellectual property, but so far, they have refrained, with comments reflecting a clear unwillingness to engage in politically charged situations.
Discussion on this issue is currently restricted in the Halo Discord, yet the fan-driven subreddit remains open for debate, recognizing the need for dialogue surrounding these posts.
One user commented on this trend, expressing frustration with the administration’s communication style, comparing it to ’teenage antics’ rather than mature diplomacy.
