Chuck E. Cheese has launched a fresh concept named Chuck’s Arcade, targeting adults who grew up playing arcade games. With 10 locations currently open or set to launch across the U.S., this new venture is expected to attract an older demographic.

The initial Chuck E. Cheese location was launched in 1977, integrating pizza, animatronics, and arcade games, making it a popular venue for children’s birthday celebrations. The franchise has even influenced video games like Five Nights at Freddy’s.

Now, the company is shifting its focus to cater to adult patrons. These venues feature nostalgic games such as Ms. Pac-Man, Galaga, Mortal Kombat, and Donkey Kong, in addition to modern virtual reality games and racing simulators. Many Chuck’s Arcade locations will also serve food, with the Kansas City venue offering a full menu and a selection of alcoholic beverages.

Current Chuck’s Arcade Locations in the United States

City	State	Address
St. Petersburg	Florida	2287 Tyrone Square
Buford	Georgia	3333 Buford Dr.
Kansas City	Missouri	8809 State Line Rd.
Nashua	New Hampshire	310 Daniel Webster Hwy
Salem	New Hampshire	99 Rockingham Park Blvd
Victor	New York	7979 Pittsford-Victor Road
Oklahoma City	Oklahoma	1901 Northwest Expy
Tulsa	Oklahoma	7021 S Memorial Dr.
El Paso	Texas	8401 Gateway Blvd W
Brea (Coming Soon)	California	1065 Brea Mall

As stated by David McKillips, CEO, Chuck’s Arcade is a natural evolution, extending our arcade legacy through a blend of classic and modern gaming experiences. This launch comes at a crucial time as Chuck E. Cheese aims to reinvent its concept following previous financial struggles, adapting to a competitive landscape that includes adult-centric venues like Dave & Buster’s.