Over the weekend, a Call of Duty: Black Ops 6 player noticed an unusual addition to the weapon selection menu: bundle ads were integrated into it. Activision has since removed this feature, claiming it was an unintended addition. However, the mere presence of these ads has led to a wave of frustration among players.

Reaction from the Community

“Did they really add bundle ads to the weapon select menu?” asked a user named JustTh4tOneGuy in a Reddit post (via IGN). He expressed dissatisfaction, stating: “It’s frustrating that the game’s cost has already increased, and there are still unresolved bugs affecting many players. This seems like the priority implementation.”

A few players mentioned that while ad integration might be acceptable in free-to-play games like Warzone, it feels inappropriate in a premium title still retailing for $40. One user noted, “It feels like one of those low-budget mobile games constantly asking for money at every turn. Pathetic for a full-price game from a large developer.”

Related articles have also covered various monetization controversies surrounding Call of Duty, including inflated pricing for crossover content. This incident reflects not only player dissatisfaction but also raises questions about the monetization strategies of big gaming companies like Activision.